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Cost-Effective
Solution

Utilize WeChat as the designated platform in the Chinese market for regular content sharing and customer relationship building.

Case Study

This customer, is a German supplement Original Design Manufacturer (ODM), initially faced challenges with brand communication and a lack of Chinese marketing material in the Chinese market. With a limited marketing budget in H2, they sought a cost-effective solution to maximize their impact within their budget.

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Our Solution

Following a thorough brand diagnosis, we recommended utilizing WeChat as the designated platform for it in the Chinese market. This strategy involved regular content sharing and customer relationship building. By leveraging both their WeChat official account and WeChat video account, it was able to establish a direct communication channel with their customers and create more Chinese marketing material, providing valuable information about their products to both existing and potential customers.

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Performances

With our support, it has been consistently generating content on WeChat, resulting in significant marketing performance improvements, including increased lead generation and enhanced brand exposure.

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Solutions

Integrated Marketing Solution

From marketing planning and project execution to lead generation, annual reporting, and optimization recommendations

Brand

Localization Solution

We specialize in helping brands localize, construct, and consolidate their brand identity, including platform development, content creation, and marketing campaigns

Brand Image Maintenance Solution

Optimizing existing content to align with the brand tone, covering everything from content presentation to conveying the brand image

Leads

Generation Solution

Develop tailored marketing plans to achieve a triple win for brand image, messaging, and sales
 

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